{"id":8437,"date":"2013-10-30T19:54:15","date_gmt":"2013-10-30T19:54:15","guid":{"rendered":"https:\/\/www.kinexmedia.ca\/?p=8437"},"modified":"2023-01-04T05:03:00","modified_gmt":"2023-01-04T10:03:00","slug":"7-proven-techniques-for-magento-ecommerce-store","status":"publish","type":"post","link":"https:\/\/www.kinexmedia.com\/blog\/7-proven-techniques-for-magento-ecommerce-store\/","title":{"rendered":"7 Proven Techniques for Magento ECommerce Store"},"content":{"rendered":"
If you own a Magento store and looking forward to few techniques which can help you out in improving e-commerce growth, congratulations, you are at the right place and this blog will help you out by telling you the seven most proven techniques used by\u00a0Kinex Media\u2019s Magento Developer<\/a> team to shoot up\u00a0the sales graph of an E-Store.\u00a0Before we move further and talk about the techniques, let\u2019s answer a simple question; what do you mean by the term \u201cGrowth\u201d in an e-commerce scenario. Are you only talking about an increase in the revenue? If your answer is YES, you are partially right.<\/p>\n I would answer \u201cGrowth\u201d in terms of long-term relationships with customers, increase in market share, selling more than last quarter, building brand value better than before, and, most importantly, gaining customer\u2019s trust, which reflects in your account balance.<\/p>\n We have so many customers who treat us so well, and we have the right kind of culture that obsesses over the customer.<\/p>\n Jeff Bezos, CEO of Amazon<\/strong> Rather than investing all energy on selling goods, also think about consumer behavior. Is your store responsive? Whether buyers can see your Magento Store on their handheld devices? Figure how much traffic you are getting from mobile devices. Kinex Media Magento<\/a> Developing team can help you out with a responsive design, and believe me, without this, you are running blind and losing a substantial share of potential customers.<\/p>\n Use tools like\u00a0Google Analytics<\/a>,\u00a0Google Webmaster<\/a> and others to keep an eye on your site performance. Understanding the performance helps you move in the right direction.\u00a0If you are using promotional emails, tracking them is super important.\u00a0\u00a0If something is not working for you despite several efforts, divert your attention to slightly better performing metrics. Keep an eye on revenues,\u00a0especially if you are using paid promotion like\u00a0Google Ads.<\/p>\n Shipping & Delivery styles are different across the world; US consumers accept that they will bear the shipping cost, whereas German consumers expect free delivery. So, your delivery model should change with geographic scenarios. Give ample delivery choices and prominently display the time & cost involved to give your customers a clear idea.<\/p>\n This area is where you have to spend too much energy. Bringing in more relevant traffic to your store increases revenue and helps you in increasing your sales. First of all, you have to rely on multiple sources of leads.\u00a0Google Ads is also used for small scale business but what about other niche channels like Facebook Ads, stumble upon paid discovery, Yahoo ads, Reddit ads, Google merchants etc. You should try each of them on a small scale and then scale it higher based on the performance. Kinex media online marketing team can help you in managing your ad campaigns and can provide you with the SEO service<\/a> to optimize your rank on Google Search.<\/span><\/p>\n Many buyers look for contact information for the trust factor before buying anything from any store. It\u2019s best if you publish who you are, your support period, disclaimers, privacy and refund policies, store timings etc. Keep in mind that an online store needs TRUST FACTOR, so don\u2019t underestimate the importance of these small things. Obvious to many, but we have noticed that a majority of online stores aren\u2019t publishing these.
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Magento Store Growth Techniques<\/strong><\/h4>\n
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Tracking & Measuring Your Efforts<\/strong><\/h3>\n<\/li>\n<\/ul>\n
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Better Shipping & Delivery Options<\/strong><\/h3>\n<\/li>\n<\/ul>\n
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Derive Relevant Traffic<\/strong><\/h3>\n<\/li>\n<\/ul>\n
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Publish Valid Contact Information<\/strong><\/h3>\n<\/li>\n<\/ul>\n
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