{"id":77555,"date":"2024-07-08T05:57:47","date_gmt":"2024-07-08T09:57:47","guid":{"rendered":"https:\/\/www.kinexmedia.com\/?p=77555"},"modified":"2024-07-10T23:38:45","modified_gmt":"2024-07-11T03:38:45","slug":"seo-changes-2024","status":"publish","type":"post","link":"https:\/\/www.kinexmedia.com\/blog\/seo-changes-2024\/","title":{"rendered":"How will SEO Change in 2024?"},"content":{"rendered":"

Google constantly updates its search algorithms, and with these changes come new SEO trends. Some sail through the tides of updates, and some don’t. The major core update that took place in March 2024 is considered the most significant one. The rollout for this update resulted in more ranking fluctuations than usual. Following the March update, there have been several reports of volatility in search rankings throughout May and June 2024. Let\u2019s understand what has changed so far and how SEO will change in 2024.<\/span><\/p>\n

What led to changes in SEO in 2024?<\/strong><\/h2>\n

The biggest driver of SEO changes in 2024 can be attributed to a combination of two main Google initiatives: The March 2024 Core Updated with Integrated Helpful Content Signal and Evolving User Search Behavior and the Search Guarantee Experiment.\u00a0<\/span><\/p>\n

March Core Update 2024<\/strong><\/h3>\n

The March 2024 Core Update, with its integrated Helpful Content Signal, sent shockwaves through the SEO world. Google promised significantly reducing unhelpful content and a rise in user-centric websites. The impact of this update was so seismic that many marketers woke up to see their website gone from Google’s search results.\u00a0<\/span><\/p>\n

While Google themselves announced that their update is aimed at reducing the “unhelpful” content by 40%, later, <\/span>they reported achieving a 45% reduction<\/span><\/a>, highlighting its effectiveness.<\/span><\/p>\n

\"google-search-ranking-system-in-march-2024\"<\/p>\n

Google started optimizing its ranking system in 2022 to reduce irrelevant content in search results. However, the practical implementation came in March 2024 with a series of significant algorithm changes. Google’s March 2024 update was a two-pronged attack on low-quality content in search results. It consists:\u00a0<\/span><\/p>\n

Revised Spam Policies<\/b><\/h3>\n

Along with improving the core ranking system, they introduced three new spam policies targeting specific emerging techniques used to manipulate search rankings:<\/span><\/p>\n