{"id":24344,"date":"2017-06-05T06:04:40","date_gmt":"2017-06-05T10:04:40","guid":{"rendered":"https:\/\/www.kinexmedia.com\/?p=24344"},"modified":"2024-11-05T06:11:35","modified_gmt":"2024-11-05T11:11:35","slug":"how-to-increase-your-websites-conversion-rate","status":"publish","type":"post","link":"https:\/\/www.kinexmedia.com\/blog\/how-to-increase-your-websites-conversion-rate\/","title":{"rendered":"Effective Ways To Enhance Your Website’s Conversion Rate"},"content":{"rendered":"

Every business person wishes his business to succeed and grow. But the real question<\/strong> here is :<\/p>\n

“How to convert your visitors into customers”?<\/h2>\n

With the increase in market competition, it has become challenging for businesses to grow more. If we talk about online commerce, your website is what decides your company\u2019s success. So you need to make sure that your website is designed and presented in such a way that the visitors convert into customers<\/a> right away. So here, we are going to have a look at the top ways to boost your website conversion rate<\/a> effectively.<\/p>\n

You Can also read:<\/strong> THE ULTIMATE GUIDE FOR REACHING & CONVERTING GENERATION Y<\/a><\/p>\n

1. Reduce Page Load Time<\/h3>\n

You do not want the customer to click on your website’s link and wait forever for it to open. More than half of your potential clients will click back and move on to another site if yours doesn’t load quickly. Always make sure to keep your website load time<\/a> less than 4 seconds. Optimize it as much as possible by optimizing images, content and hosting service<\/a>.
\n\"Improve<\/p>\n

2. Legibility Matters<\/h3>\n

Content is still the king<\/a> and to make it engaging, you need to keep it easily readable and simple to be scanned. White spaces help in improving the readability of content with ease. The font of the content should be clear and of the proper size in order to make the users feel at ease while reading. Non-readable content will lead to lesser customer engagement.<\/p>\n

\"Readable\"<\/p>\n

3. Use the Multimedia Approach<\/h3>\n

Adding pictures, graphs and charts will simplify your webpage, and the customers will need to spend a lot less energy in surfing through your website, making it a positive experience for them. Using videos and animation adds a relatable and fun element to your site which helps to increase conversion<\/a>. If you are selling products online, images are the only things customers can see and these need to look perfect\u2014display pictures of your customers with the product. You can even let people post images along with their product reviews. Use the images of your employees and office rather than stock images as this puts a far better effect on the customers.<\/p>\n

You can upload demonstration videos of products and even a series of educational stuff related to your field. Live videos are a rage these days, which can be used to display launch events remotely and even conduct question\/answer sessions with customers. You can even post customer videos with products and the videos of your company and employees working.<\/p>\n

Pictures work fine for websites but if you want even better results, then videos is the key to it. You can upload demonstration videos of products and even a series of educational stuff related to your field. Lives videos are on the rise these days<\/a>, which can be used to display launch events remotely and even conduct question\/answer sessions with customers. You can even post customer videos with products and the videos of your company and employees working.<\/p>\n